Live cohort · December 2026 · 50 seats

You can run Meta ads.Now learn the business behind them.

A live weekend cohort for marketers in their first 1–3 years. The full D2C picture, from margins and tracking to Google, RTO, retention and AI, taught from live accounts by someone managing ₹1Cr+ of ad spend a month.

Join for ₹999
8 live classes4 weekends · from ₹999

Not for you after class 1? Full refund.

D2C P&L Tracking Meta ads Google ads RTO and COD AI workflows

Good at the buttons. Stuck on the why.

If you're 0–3 years into ads, at an agency, a brand or freelancing, some of this will feel familiar.

You can launch a campaign.

You can't always explain why it worked, or why it suddenly stopped.

Your senior says "scale it."

Double the budget? New ad set? Nobody explains the thinking behind it.

Meta says one number. Shopify another.

And you're not sure which one goes in the report.

Only Meta. Nothing around it.

Margins, Google, RTO, retention: the parts that decide if a brand actually makes money.

Courses taught you settings.

Recorded videos can't answer questions about the account you run today.

Tools now launch ads too.

Button-pushing is the first part of this job to get automated.

AI can run ads. It can't take accountability for them.

In 2027, brands will pay for marketers who understand margins, tracking and customers, and use AI to move faster. That's the skill this cohort builds.

Upskill for 2027

Why this one, when pricier courses exist?

Most ads courses teach the tool. This one teaches the business the tool runs inside.

Typical ads course
This cohort
Recorded videos you watch alone
Live on weekends. Ask your doubts in class
Ads Manager settings, click by click
The why first: margins, tracking, customers. Then the settings
Meta only
Meta, Google, tracking, RTO, retention, P&L and AI
Demo accounts and old screenshots
Real D2C accounts that are running right now
"Hacks" that stop working in a month
How to think, so you can work out new problems yourself
Pay first, hope it's good
Not for you after class 1? Full refund

8 live classes. 4 weekends.

Saturdays and Sundays, about 2.5 to 3 hours each plus 30 minutes for doubts. Every class is recorded.

01

How a D2C brand makes money

P&L, contribution margin and break-even ROAS. Why a 3x ROAS can still lose money.

02

Tracking you can trust

Pixel, Conversions API, GA4 and UTMs. Why Meta, Shopify and GA4 never match, and which to report.

03

Meta ads, beyond Ads Manager

Account structure, creative testing, hook and hold rates, and scaling without breaking what works.

04

Finding where the journey breaks

Putting Meta, Shopify and GA data side by side to see where buyers drop: ad, page, cart or checkout.

05

Google ads for D2C

Search, Shopping and Performance Max. Telling if Google is earning sales or just taking credit.

06

RTO, COD and real profit

Cutting returns through who you target, not just pincode blocking. Shipping and gateway costs.

07

Retention and AI workflows

Repeat buyers and WhatsApp. An n8n + AI workflow that turns a product link into tested ad angles.

08

Founders, reports and your next role

Reporting with data, pushing back on bad calls, your LinkedIn, and which D2C brands to aim for.

You keep:Break-even ROAS sheetTracking checklistCreative testing systemFunnel diagnosis templateAI ad-angle workflow

Exact dates and class timing are shared on WhatsApp after you join, well before class 1.

First batch, so no reviews yet. Judge the work instead.

These are from accounts I work on. The classes are taught from work like this, not from slides.

Shopify total sales chart, up 34% on the previous period
Sales up 34%Same store, vs the previous 23 days
Meta Ads Manager table showing purchases and cost per purchase for each ad
Cost per purchase, ad by adOne live account. Class 3 teaches you to read this.

A fashion brand where most orders weren't real.Class 6 is built on fixes like this one.

~60%orders were fake before
100%orders now delivered
70%prepaid, 30% COD
0RTO
  • ₹30Cr+D2C ad spend managed
  • ₹1Cr+managed every month, now
  • 3L+purchases driven
  • 5 yrsin D2C ads

Screenshots shared with brand details hidden. Every brand is different, so results vary.

Two plans. Same 8 live classes.

Pick Live to learn the full picture. Pick Pro if you're actively switching into a D2C role.

Live

Learn how D2C growth really works.

₹999one time

  • 8 live classes over 4 weekends
  • Ask your doubts live in every class
  • Recording of every class
  • WhatsApp support during the batch
  • Career session: LinkedIn and applying to D2C brands

Pro

For job switchers

Everything in Live, plus help landing the role.

₹4,999one time

  • Everything in Live
  • 1:1 resume review
  • 1:1 LinkedIn profile review
  • Help choosing and applying to D2C brands
  • How to reach founders on LinkedIn, and reply when they answer
50 seats in the December 2026 batch UPI, cards or netbanking via Razorpay
Attend class 1 first.If it isn't for you, message us before class 2 starts and get a full refund.
“I'll teach you what nobody taught me in year one: the money, not the buttons.”

Deepak, founder of pixldDeepak, founder of pixld. Software developer turned performance marketer. Five years in D2C, runs his own D2C brand, still manages live accounts every week.

Join if you

  • Run Meta ads at an agency or brand, 0–3 years in
  • Freelance and want bigger D2C clients
  • Know the how, and want the why
  • Want a stronger D2C role in 2027

Skip if you

  • Want quick hacks, not understanding
  • Expect a job guarantee
  • Can't make weekend classes live

Before you join

1When does it start?

The batch starts in December 2026. Classes run on Saturdays and Sundays across 4 weekends. Exact dates and timing come on WhatsApp after you join, well before class 1.

2What's the refund rule?

Attend class 1. If it isn't for you, message us before class 2 starts and we refund the full amount to your original payment method.

3I'm a fresher. Is this too advanced?

It's built for people with 0–3 years of hands-on ads work. If you've never opened Ads Manager, spend a week with it first. Class 1 starts from how a brand makes money, not from settings.

4What if I miss a class?

Every class is recorded and shared with the batch. Doubts on a class you missed can go on WhatsApp.

5Live or Pro?

Same classes. Pro adds 1:1 resume and LinkedIn reviews, plus help choosing and applying to D2C brands. Pick Pro if you're switching jobs soon.

6Will I get a job after this?

No course can promise that honestly, and we won't. Pro gets your resume, LinkedIn and applications ready. The interview is yours to win.

7How is this different from YouTube?

YouTube shows settings one video at a time. Here you learn how the pieces connect into one business, and you can ask about your own situation live.

8How do I get the class links?

After you pay, you'll see a confirmation page. Before the batch starts, we add every student to the batch WhatsApp group on the number you entered, with class links and timings.

₹999. Four weekends. A career that's harder to automate.

Attend class 1 first. If it isn't for you, you get your money back.

50 seats in the December 2026 batch

Take a seat